Grant Cardone is an International Sales Expert, Sales Trainer, Sales Motivational Speaker and Author of Sell to Survive (the 21st Century book on why selling is vital to life). He has developed multiple sales programs that have affected hundreds of thousands of sales people, thousands of sales organizations, and billions of dollars in retail sales. His developments in sales, sales management, selling systems, sales and business production, sales performance, sales books, and sales programs encompass the basics of selling. His basic tenet is that a company succeeds only through selling and he believes that even the family unit relies on selling to improve their station in life.
Starting from modest beginnings, he took his first job out of college as a salesperson and researched and learned everything he possible could about the topic of selling. After thousands of hours of documentation, he became a top sales producer and then went on to completely revolutionize the selling processes and sales approaches used by the entire automotive industry. His methods are now known today as non-confrontational 21st century sales systems whereby sales effectiveness, customer satisfaction and the sales experience were all improved.
Mr. Cardone became known worldwide for his Information Assisted Selling (TM), as a completely new way of effectively selling in the 21st century. His selling systems are now being employed by thousands of companies in the United States and Canada and are applied to products of all types and price ranges, products sold directly to the consumer, to the wholesale provider, both tangible and intangible sales.
From Fortune 500 companies revamping their entire selling systems, to individuals and entrepreneurs using Cardone's sales approaches and sales philosophies, to fundraising for non-profit organizations such as churches and the United Way, all are using his sales approaches and sales systems to increase their sales effectiveness. Some say, "Cardone has authored the first new thing on selling in 50 years, truly adapting to the changes in the marketplace."
Additionally, Cardone speaks internationally to sales companies of all genres including the automotive sales industry, real estate sales, direct marketing sales firms and Fortune 500 companies sales teams. CEOs and entrepreneurs look to Grant for guidance in many areas—especially in how selling relates to management, marketing, and business strategies. He has quantifiably improved hundreds of companies in terms of performance, best-selling practices and overall business expansion through selling and marketing.
He is the author of Sell To Survive, (the definitive book on how to SELL your way through any economy). Cardone’s first selling book stresses the importance of selling to any position, and shows that if you don't know how to effectively sell yourself, sell your products, sell your services, or sell your ideas, you can not create financial success. Sell To Survive is rapidly becoming the sales survival manual for business executives that want to increase sales, sales representatives that depend on selling for their income, entrepreneurs and small business owners that have to sell in order to raise money and sell their products and services, and even individuals that don't rely on direct selling of products, but that need to sell in order to increase their value in the market place. His breakthrough new concepts included in his sales books, sales programs, sales video libraries and sales seminars have people saying he is the “Tony Robbins/Tom Hopkins/Brian Tracy/Dave Ramsey of the 21st Century.”
Grant Cardone's selling approach, sales solutions and selling programs, including his sales book, Sell to Survive, are getting nationwide attention as a common sense solution and alternative to surviving during the current economic climate. His sales solutions assist individuals in solving problems from debt to foreclosures, bankruptcies and government bailouts . He is a regular contributor to a number of national business publications and blogs such as Huffington Post, Mind Perk, Automotive Showroom, and others (you can look up some of his topics which include: business survival, success, selling, sales and marketing, selling for survival, selling in the 21st century, selling during a recession, selling foreclosures, selling real estate, automotive sales, selling consumer products, fund raising and even selling rather than a bailout).
Mr. Cardone is also a regular contributor on Fox & Friends as a sales expert and the media has also covered him extensively for his alternative solutions to the Automotive Bailout and National Foreclosure problems. His recommended proposals would result in all foreclosed product being sold within six months, and he shares how to achieve sales success, not a bail out plan for the Automotive Crisis, which he covered in his most recent appearance on the morning of the US presidential election. He has also been covered on CNBC, CNN, the Wall Street Journal and over 600 radio shows.
One of the few voices who rejects the constant negative media drumbeat about the economy, and in particular the state of the national housing market, Cardone offers his expertise on a number of current issues:
• Lending -- While all the pundits are saying that loans aren't available to the residential consumer, Cardone affirms the availability of sound financing in a market brimming with opportunity.
• Selling and Sub Prime Slime - Concerning the sub prime loan crisis, Cardone points the finger at the builders who negotiated fraudulent loans, thus creating the current mortgage crisis, not the consumers taking on adjustable loans. visit: Sub Prime Loan Video by Grant Cardone
•Selling Residential Real Estate - Cardone believes this to be the best real estate opportunity in the last 25 years and suggests that America is ON SALE. America Is On Sale by Grant Cardone
• Selling and Home Buying Tips -- Cardone's three basic tips to buying real estate are also discussed in the video: Home Buying Tips Video by Grant Cardone. mong his selling tip that buck conventional wisdom is his contention that it doesn't always make sense to buy the least expensive home but rather the "trophy property" in the neighborhood. By implementing Cardone's simple selling and buying formulas, thousands of individuals have flourished in the ebb and flow of an ever-changing real estate market.
Selling Software Breakthrough with his innovative Epencil™ Sales software- Sales Negotiating program was created to support his sales methodologies and is now utilized by most automotive dealerships nationwide in their automotive selling processes. This sales and negotiating software simplifies the selling process, speeds up the sales and negotiations process for dealers and consumers resulting in increased customer satisfaction, greater customer retention and improved sales results, dealership profits and sales penetration.
Selling is critical to a real estate investor, Cardone started with one home and used his selling strategies to create a portfolio of apartments, shopping centers and development opportunities with over $200 million dollars bought and sold. "Selling real estate is more important than buying real estate. If you can't sell the seller on selling at a price that makes sense and if you can't sell the bank on giving your terms that make sense, and then can't sell the product when you want to sell it- none of it makes sense. If you want to buy real estate you have to learn to sell, negotiate and close first not buy first."
With his proven sales technology, 21st century information age sales approaches and sales systems combined with a business acumen, sales and marketing strategies Cardone has established himself as one of the leading opinion makers on sales, selling systems, sales results, sales training and business expansion through sales practices, sales systems, selling processes and by getting increase sales results.
Cardone's selling and expansion ideas, sales strategies and common sense sales and marketing approaches have been successful primarily because they are practical and solution oriented. His humor and wit allows him to connect with an audience, deliver effectively and with an infectious energy that makes him a unique asset to those seeking guidance amidst this economic downturn. He has been describes as the Tony Robbins, Tom Hopkins, Brian Tracy and Dave Ramsey all in one!
Grant Cardone currently resides in Los Angeles with his wife, actress Elena Lyons in the Hollywood Hills home (previously Lionel Ritchie Estate) which was recently featured on KNBC TV's Open House LA:
Open House LA Video And On The Hit Show Entourage.
